Nordic Appeal

Nordic Appeal makes beautiful accessories for Apple computers using moulded wood in a traditional Scandinavian style. They want to innovate the computer workspace and create accessories that are both friendly for people and the environment. The company was founded in 2010 by Maria-Louisa Rosendal and Martin Bay and is located in the Danish capital, Copenhagen.

Their first product was born from Maria’s student project at Edinburgh Napier University. The Wall Desk is a minimalist, multifunctional design that works both as a standing desk and a laptop stand. Together with the wall desk they launched a MacBook stand – also multifunctional and in moulded wood.

Nordic Appeal produces their designs in Denmark using traditional Danish craftsmanship. They like to keep things ‘local’ – using wood sourced from sustainable forests and a local workshop to create their unique products. Though the products are simple in design, they are very complex in the making. Maria and Martin follow the whole process from start to finish to ensure that every product meets the quality finish required by Nordic Appeal.

Their main concern with the modern workspace is that computers – even today – are not designed with ergonomics in mind. Today people want to create and work from a multitude of spaces. This is why they have designed beautiful, functional accessories to make working anywhere pleasurable, comfortable and possible.

Whether you’re hot-desking in an office or sipping coffee in a hip cafe, they can meet all your needs when you’re on the go. Closer to home they give you the freedom and flexibility to create a little ‘station’ for your laptop wherever you want in the house but never encroaches on the space for what the room is designed for.

Nordic Appeal is a ‘small company, born global’ and ready to grow.






Ergonomic workspace with the MacBook stand


Stand for MacBook Air and MacBook Pro.


Monitor Stand for Apple Monitor.


Small and simple computer workspace.


Laptop shelf for the MacBook Air and MacBook Pro


Vertical MacBook stand in wood.


The goal of DANISH™ is to promote Danish architecture and design in a broad perspective, and demonstrate all the potentials in these fields.

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